Taking Your Business to the Next Level.

Our educational programs are designed to equip independent retailers with the tools, knowledge, and strategies needed to grow and thrive. Learn from industry experts, gain new skills, and elevate your business today.

Retailer Education

Heart on Main Street wants to connect retail educators to the Main Street community. Through webinars and live seminars, retailers can learn from seasoned peers and retail industry experts on best practices and new techniques such as:

Marketing for Independent Retailers: Explore practical strategies to attract customers and drive foot traffic to your store.

Mastering Business Finances: Learn budgeting and financial management techniques to keep your business thriving.

Disaster Recovery Planning: Prepare your business to bounce back quickly from natural disasters or unexpected challenges.

Strengthening Leadership Skills: Build a motivated team and foster a supportive environment that drives success.

Enhancing Customer Experiences: Create memorable interactions that turn shoppers into loyal customers.

Adopting Innovative Tools: Discover technologies that streamline operations and grow your local presence.

Upcoming Webinar

5 SEO Mistakes That Could Be Limiting Your Retail Store's Visibility on Google

When disaster strikes, the impact on a community is immediate — and long-lasting. For independent retailers, the loss of a store can mean the loss of a livelihood, a dream, and a vital part of Main Street. But it can also mark the beginning of an incredible story of resilience.

Join us this July for a candid and moving panel discussion featuring three remarkable retailers who’ve walked through devastation and found a way forward. In this special webinar, we’ll hear firsthand accounts from:

Andrea Morris, Brickwood Boutique – Temple, TX
Christy Morris, Mix Mercantile – Sulphur, OK
Anita Cereceda, The Islander – Fort Myers Beach, FL

Each of these women faced the unimaginable — hurricanes, tornadoes, total loss — and each has worked tirelessly to rebuild not just their businesses, but their communities.

Our Latest Webinar

5 SEO Mistakes That Could Be Limiting Your Retail Store's Visibility on Google

If you're seeing a drop in foot traffic and online sales, you're not alone. Samantha Conner of Boutique Hub joins the Main Street Matters webinar to explore 5 common SEO mistakes that may be hurting your store’s online presence and how to avoid them. Learn what the most successful retailers are doing on Google to stay ahead, and how you can apply these strategies to boost your business's success! your phone's camera to enhance your photography skills and make you look like a professional.