If customers can’t find your store online, they may never find you in person. In this webinar, we explore five common SEO mistakes independent retailers make — and how to improve your visibility on Google.

👤 Speaker(s) : Samantha Conner| 📅 Date May 28 , 2025| ⏱ Duration: 60 minutes


About This Webinar

Today’s shoppers often search online before visiting a store. If your retail business is not showing up in search results, you could be missing valuable traffic and sales.

Search Engine Optimization (SEO) does not require advanced technical knowledge — but it does require intentional action.

In this session, we break down five common SEO mistakes that limit retail store visibility and provide practical ways independent retailers can improve their presence on Google.

This webinar focuses especially on local SEO, website optimization, and discoverability for brick-and-mortar retailers.

What You’ll Learn:

  • The most common SEO mistakes retail stores make

  • How Google Business profiles impact local visibility

  • Why missing keywords may limit search rankings

  • How website structure affects discoverability

  • Simple SEO improvements retailers can implement quickly

  • The importance of consistent business information online

Ready to Improve Your Store’s Visibility on Google?

Watch the full webinar and begin correcting SEO mistakes that may be limiting your online discoverability.

Watch the Full Webinar 📄 Download the Planning Worksheet

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